The process of user experience involves understanding users’ needs through researching, developing and measuring solutions that fulfill these needs aligned with business goals.
During my master’s study I got a solid background on research methods to build consistent experiences having the user as the center of the process.
When designing user interfaces, I always have usability in mind. The level of usability is measured by how quickly it is for a user to learn how to use a system, how efficient users are, how easy it is to memorize the steps without error and, lastly, how much users enjoy using it. I am able to cover the whole UI design process, from early layout structure to final high fidelity prototypes.
The user experience can be enhanced when considering the correct use of color, typography, photography and illustrations for a product.
From a company's perspective, this can be achieved by creating a strong visual identity that communicates the value of the company to its customers and users.
Tools I am familiar working with